NEXT + SCREAM
NEXT is a division of Twitter’s Global Brand Marketing, dedicated to collaborating with movie and television studios to create custom Twitter experiences for project releases.
For the theatrical release of SCREAM (2022), Twitter partnered with Paramount Pictures and Spyglass Media Group. As part of the campaign, I designed a killer custom emoji that reveals Ghostface in dark mode.
Although my emoji concept wasn't chosen for the release, I'm proud to have devised this unique solution.
